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Germans opt for smaller chocolate eggs and bunnies this Easter

DDP/The Local · 29 Mar 2010, 11:58

Published: 29 Mar 2010 11:58 GMT+02:00

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“The consumers these days want their Easter eggs to be small and fine instead of large and overly rich,” said Berlin chocolatier Jürgen Rausch, adding that other famous sweets manufacturers from Germany and Switzerland agreed.

While large praline or truffle gift eggs were once en vogue, now small egg assortments are in high demand, he said, explaining that customers seemed to prefer more affordable items that are also lower in calories.

“It’s the same with Easter bunnies too,” said Rausch, who claims to run the world’s largest chocolate shop, Rausch Schokolade.

The traditional-sized chocolate rabbit is now finding competition from much smaller 10-gramme bunnies, he said.

Meanwhile in addition to the standard nougat, semi-sweet and vanilla flavours, other unexpected gourmet options are increasingly popular.

Story continues below…

“Chocolate with salt or chili is something for those who like extremes,” he said. “No one wants to be disappointed on Easter.”

DDP/The Local (news@thelocal.de)

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Your comments about this article

13:23 March 29, 2010 by dbert4
Wow, maybe they won't end up looking like Amis and Brits after all.
14:00 March 29, 2010 by William Thirteen
first the Rhein loses length and now the chocolate eggs are shrunken. I blame the cold winter....
18:36 March 29, 2010 by peschvogel
Kliene Schoko Hasen. I think its global warming. Everyone, start a Demo for the hasen! Gross hasen komme zuruck bitte
17:46 April 1, 2010 by daktroncisinc
Hey, hey, we're not all fat and not all Amis are as opinionated (Vorurteilsgeil :) as you Germans :)

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