Lufthansa offers rain-weary Germans 'sunshine insurance'
Published on: 05 Aug 2009 14:41 CET
From Abu Dhabi to Zagreb, Lufthansa's “sunshine insurance” will rebate €20 per rainy day up to €200. It must rain more than five millimetres and be recorded as doing so by the weather website wetteronline.de.
The flights in question start at €119. They must be booked between August 5 and August 18, 2009 and leave Germany between September 1, 2009 and October 31, 2009.
Surprisingly, the destinations aren’t only the sun and surf locations. The 36 cities include New York, which with 406 millimetres (16 inches) of rain has recorded its second wettest June and July ever this year.
The offer is part of Lufthansa’s effort to win back customers. In June, the airline said the number of passengers dropped by 2.8 percent in June compared to the same time last year.
Following that drop, it announced a programme called “Climb 2011,” which means reducing its annual costs by €1 billion. Part of the plan means laying off 20 percent of the administrative staff and re-evaluating its purchase of 160 new planes.