Editions:  Austria · Denmark · France · Germany · Italy · Norway · Spain · Sweden · Switzerland
Advertisement

Germany's 14 weirdest town slogans

Share this article

Germany's 14 weirdest town slogans
The slogan for the state of Saxony-Anhalt reads "Welcome to the land of early risers". Photo: DPA
13:54 CET+01:00
Bad puns, questionable word play and baffling allusions. This week's Local list takes a look at weird and wonderful German town slogans.

From Munich's vaguely plagiaristic "Munich loves you" to the capital's much-derided "Be Berlin," marketing slogans for German towns and cities aren't always completely on the money.

So much scorn has been thrown about in the press over some of them that some towns have to regularly change theirs. 

Former West German capital Bonn, for example, had to switch to "Freude. Joy. Joie. Bonn" after getting slammed for stating the obvious with its previous slogan "Bonn: the city."

Meanwhile, the western town of Bochum hastily switched to the questionable "Wissen – Wandel – Wir-Gefühl" (A feeling of knowledge, change, belonging) after becoming a laughing stock for its previous slogan of "Bochum macht jung" (Bochum makes you young).

Marketing teams for currently slogan-less cities such as Cologne and Hannover might want to take a look at our gallery of the strangest German town slogans to make sure they don't fall into the common pitfalls.

Have a look at the weirdest slogans here

Get notified about breaking news on The Local

Share this article

Become a Member or sign-in to leave a comment.
Advertisement

From our sponsors

Zagreb: Spend this summer in Croatia's vibrant capital city

Lush green parks throughout the city centre, imposing heritage buildings, real Central European cafe society and Mediterranean style hospitality. Welcome to Zagreb, Croatia's stunning capital!

Advertisement
Advertisement
Advertisement
Advertisement
Advertisement

Popular articles

Advertisement
Advertisement