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March 21, 2010
Mao condom ad sparks Chinese rage
Published: 18 Apr 09 09:36 CET
Online: http://www.thelocal.de/society/20090418-18713.html
China's official media and outspoken bloggers on Friday protested over a German advert promoting the use of condoms which shows revolutionary leader Mao Zedong as a sperm cell alongside Adolf Hitler and Osama bin Laden.
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The Global Times newspaper said advertising agency Grey Worldwide, which made the safe sex advert for Doc Morris Pharmacies, had sent a letter of apology to the Chinese consulate in Frankfurt.
The campaign showing Mao, Hitler and Bin Laden as human spermatozoids has sparked a debate in China and among international blogging. Not all Chinese appear to agree with the official line of anger.
"I am a former worker who is now 70. I have thought about it a lot and I still cannot understand why these people defend Mao so strongly," said one comment on the sina.com website.
Last year, French car maker Peugeot Citroen apologised for using an advert in Spain which showed Mao as a cross-eyed old man.
AFP (news@thelocal.de)
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Your comments about this article:
The number of those little guys is really like the population in China, and they are all energetic and opportunists! I think that's a compliment to the Chinese people!